The LWP Marketing Summit
Hosted by Lawyers With Purpose
Amplify: Turning Marketing Strategy Into Growth
Exclusively for Estate Planning Attorneys And Their Teams
July 23, 2026
Virtual
9:00am – 5:35pm EST
Only $297
The Future Leaders of Estate Planning Will Not Be the Best Lawyers
They Will Be the Best Positioned. In 2026, expertise is assumed. Credentials are expected.
Experience is table stakes.
What separates firms at $750k from $5M+ is not legal knowledge.
It is positioning.
Authority.
Messaging clarity.
Conversion systems.
Strategic visibility.
Amplify is not another generic marketing event. It is a strategic growth summit for estate planning and elder law firms ready to lead their markets.
This Is Not a Generic Legal Conference.
Every session is engineered specifically for:
Estate planning attorneys
Elder law firms
Trust & asset protection practices
Workshop-driven firms
This is a room of peers who understand long sales cycles, family decision dynamics, Medicaid complexity, and generational planning.
Why Amplify Exists
The estate planning market is shifting.
Clients are more informed. Competition is more visible.
Digital authority now influences trust before your first meeting.
Firms that grow in the next decade will:
- Control their message
- Convert with intention
- Re-engage dormant opportunities
- Measure performance properly
- Build systems, not campaigns
The LWP Marketing Summit: Amplify is designed to give you those systems.
A Curated Growth Experience
Two parallel tracks run throughout the day.
You do not sit passively through sessions that do not apply to you. You design your own growth agenda.
Track 101
Strategic Foundations
For firms building clarity and structure.
You will master:
- Conversion-driven content for estate planning clients
- Strategic content repurposing across email, workshops, and social
- Email campaign execution without friction
- Platform selection aligned with your capacity
- Intake improvements that quietly increase booked consults
- Workshop closing frameworks that drive retention
Welcome to disciplined, structured marketing.
Track 201
Advanced Market Positioning
For firms ready to scale and dominate.
You will learn:
- How broadcast & earned media elevate authority
- How to reactivate dormant contacts at scale
- Website conversion architecture that increases appointments
- Relationship-based growth through RMS systems
- Data interpretation for confident marketing decisions
- Maintenance marketing that compounds long-term value
This is strategic visibility and measurable leverage.
What Makes Amplify Industry-Leading
Estate Planning & Elder Law Only
Every framework, example, and discussion is contextualised for your practice model.
Executive-Level Thinking
We do not discuss “posting more.”
We discuss positioning, systems, authority, and growth architecture.
Implementation-Focused
You leave with:
- Messaging clarity
- Conversion improvements
- A refined marketing mix
- A 30-day execution roadmap
The Outcome
By 5:35pm EST, you will not simply have notes.
You will have:
- A sharper firm narrative
- Clear content direction
- A defined re-engagement strategy
- Improved intake awareness
- Website optimisation priorities
- Greater confidence in your marketing investments
And perhaps most importantly: You will know what no longer deserves your time.
Marketing Summit Investment
Just $297
Your registration gives you:
- Full-day access to the summit for your firm
- The flexibility to choose the track most relevant to your practice
- A seat at the summit roundtable discussion
- Entry to the closing implementation session
- Optional access to the full event recording
This is dedicated time to step back, sharpen your approach, and move forward with clarity.
The Estate Planning Firms That Win in 2026
They will not be the busiest. They will be the most intentional.
The most positioned. The most strategically visible.
Amplify is for firms who intend to lead with marketing in 2026 and beyond.
Secure Your Seat
July 23, 2026 – Virtual
9:00am–5:35pm EST